Welcome to the User Journey Mapping course! This course goes from fundamental UX theory to practical, repeatable steps you can follow to build a professional, research-backed user journey map.
We’ll cover research methods, persona creation, mapping phases and touchpoints, documenting emotions and pain points, generating opportunities, and how to present your findings to stakeholders.
Along the way you’ll get practical exercises, a mini case study, and a workshop to build a complete journey.
Try the interactive User Journey Mapper
Use the guided canvas to build journey maps faster: add personas, phases, emotions, pain points, and export your work as JSON or PNG for handoff.